Tadeusz II Piotr Górski

ATL, BTL, and TTL are three advertising approaches that differ in reach, targeting, and communication channels. ATL (Above The Line) involves mass activities aimed at a wide audience, mainly through television, radio, and press. BTL (Below The Line) consists of precise campaigns targeted at specific groups, using tools such as flyers, mailing, or events. TTL […]

Are you ready to take your business or personal brand to the next level? This comprehensive guide on brand building will teach you everything you need to know about creating a strong, memorable, and effective brand. Whether you’re just starting out or looking to revamp your existing brand, you’ll find valuable insights and actionable strategies […]